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The beach towel is more than a simple function. It is that summer square that stays with you—warming you, setting you apart. At Inoui Editions, it becomes a space for textile expression: a generous format, a noble material, and unique designs that catch the light as much as they catch the eye.
A bold visual signature
Each Inoui Editions beach towel is illustrated on both sides. Colours unfold with intensity, and shapes tell stories. Stylised fauna, imaginary landscapes, eclectic inspirations… the sand becomes a gallery, the sea a stage. Our towels are more than a beach accessory: they are a textile manifesto.
Comfort and quality at the heart of the craft
Made from 100% premium cotton, our beach towels offer optimal absorbency, a soft feel and excellent durability over time. Their generous thickness provides enveloping comfort, ideal after swimming or for lounging elegantly in the sun. Each model is designed to last and to captivate. Carefully executed printing preserves the vibrancy of the colours and the richness of the artwork. The artisanal soul of Inoui Editions appears in every detail.
Our beach towels: your stylish ally for summer
With their XXL format, our beach towels become a cape, a beach sheet or a picnic blanket on wild grass. An essential for sunny days, they complete your summer look with character while never compromising on quality. Practical, expressive and unmistakably distinctive, Inoui Editions beach towels bring a touch of art and boldness to every summer.
Everything you need to know about our beach towels
Our beach towels come in generous sizes, designed to offer maximum comfort by the water. Depending on the model, they can measure up to 100 × 180 cm or more.
Yes. Even though they are primarily designed for outdoor use, our cotton beach towels can also be used in the bathroom. Their softness and absorbency make them highly versatile.
Our towels are woven to help reduce how much sand sticks. A simple shake is enough to remove it. They are made to last, without compromising on comfort.
To preserve the vibrant colours of the illustration and the softness of the cotton, machine wash at 30°C with similar colours. Avoid fabric softeners, which can reduce the fibre’s natural absorbency. Air drying is recommended to keep the fabric supple.
An Inouï Éditions beach towel stands out for its thickness, plush softness and optimal absorbency. It is ideal for wrapping up after a swim or relaxing in the sun. A fouta towel, thinner and lighter, is designed for versatility: as a towel, pareo, tablecloth or sofa throw. Its more open weave and slightly irregular texture give it a bohemian, nomadic feel. Two uses, two moods, with the same commitment to quality.